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Digital Marketing Specialist/Coordinator

RapidCents is hiring a full-time Digital Marketing Specialist/Coordinator to drive its online presence, optimize its SEO strategy and manage its social media channels to generate leads and brand awareness. The role covers SEO and website optimization, social media, content and email marketing, and paid advertising.

Marketing
Team
Toronto, ON · On site
Location
Full time
Type
March 3, 2025
Posted

About RapidCents

  1. RapidCents is more than just a payment processor—we are a business partner. We empower businesses with smarter payment solutions, actionable insights, and advanced analytics that help them scale faster.

  2. We're looking for a Digital Marketing Specialist/Coordinator to drive our online presence, optimize our SEO strategy, and manage our social media channels to generate leads and brand awareness.

Key Responsibilities: SEO & Website Optimization

  1. Develop and implement SEO strategies to improve search rankings and organic traffic.

  2. Optimize website content, landing pages, and blog posts for transactional and commercial keywords that drive conversions.

  3. Conduct keyword research, backlink building, and technical SEO audits.

  4. Work with developers to improve site speed, user experience, and on-page SEO.

Key Responsibilities: Social Media Management

  1. Create, schedule, and manage engaging content across LinkedIn, Twitter, Facebook, and Instagram.

  2. Monitor social media trends, audience engagement, and analytics to optimize performance.

  3. Develop campaigns to increase brand awareness, engagement, and lead generation.

Key Responsibilities: Content & Email Marketing

  1. Develop blog posts, case studies, and marketing copy that align with RapidCents' value proposition.

  2. Plan and execute email marketing campaigns to nurture leads and retain customers.

  3. Repurpose content for SEO, social media, and paid advertising.

Key Responsibilities: Paid Advertising & Performance Analysis

  1. Assist with Google Ads, LinkedIn Ads, and other PPC campaigns.

  2. Track and report on key performance metrics (traffic, conversion rates, engagement).

  3. Continuously optimize campaigns for ROI and customer acquisition.

Qualifications & Skills

  1. 1-3 years of experience in digital marketing, SEO, and social media.

  2. Strong knowledge of Google Analytics, Google Search Console, and SEO tools (Ahrefs, SEMrush, or similar).

  3. Experience with WordPress, Shopify, or similar CMS platforms.

  4. Proficiency in social media management tools (Hootsuite, Buffer, or similar).

  5. Basic knowledge of Google Ads and Meta Ads is a plus.

  6. Excellent copywriting skills with a focus on SEO-driven content.

  7. Strong analytical mindset with a results-driven approach.

Why Join RapidCents?

  1. Be part of a fast-growing fintech company competing with Stripe and PayPal.

  2. Make an impact by shaping our digital marketing strategy from the ground up.

  3. Work in a collaborative and innovative environment where your ideas matter.

Apply

Apply for this role

Send your CV and contact details. The hiring team reads every application, and you get a reference number straight away.

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Applications are kept for up to 12 months and then deleted. To have yours deleted sooner, email [email protected].